User Group Meeting Mar 12 @ 11 am Join other UW-Madison Eloqua users Thursday, March 12 for a demonstration of Dynamic Content: the ability to customize your Email content with text, images, or HTML within …
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Thank You for Your Feedback
Thank you for completing our 2025 Marketing Automation service survey! It is so helpful to hear what is working and what we can adjust to make our service work better for you. We thought you …
Segments: Podium-Worthy Power
Eloqua’s complexity belies super powers you can use to raise your communications prowess. For example, Segments are more than a container for your Shared List, they can also be used to understand the behavior of …
Eloqua Contacts: Invalid vs. Inactive—What’s the difference?
Have you noticed the recent changes in the information in Contact View in Eloqua? Invalid means an email address is deemed undeliverable by Eloqua. Inactive is a helpful metric indicating the fatigue level for a …
New Lower Navigation Interface Coming to Eloqua
As of Saturday, February 14, our campus instance has received the latest Eloqua updates, for the first time in 2026, known as “26A.” While many of the changes were tweaks to the behind-the-scenes facets of …
New Multi-step Campaigns Learning Modules
In case you missed it, we’ve got a new learning Module in our Eloqua Canvas LMS course covering Multi-step Campaigns for event invitations and response management. This mini course has eight sub-modules followed by a …
Get Help with new Marketing Automation Support Request Form
We’re excited to test a new support form for Marketing Automation (Eloqua) campus support needs. Instead of sending emails and chasing down details, soon you’ll be able to submit your questions and concerns in one …
Recent Eloqua User Group Recap
November 19 Meeting Details Our latest Eloqua User Group meeting explored these exciting updates and these new AI-powered tools. In case you missed it, here are the follow up materials: Meeting recording Presentation Slides (.pdf) …
Eloqua’s Advanced Intelligence Tools Are Here
We’ve got new features in our campus Eloqua instance that can help you transform your approach to communications and marketing. With advanced analytics, predictive modeling, and personalized engagement strategies, Eloqua’s AI features can help you make …
Catch them at the right time with Send Time Optimization
Find yourself wondering (or debating) when is the best time is to send an email? Fret no more! Eloqua’s send Time Optimization (STO) is a new Campaign setting in Eloqua that allows you to send emails …