Marketing Automation & Campaign Support
In case you missed it, Oracle has created a new User Interface (UI), called Redwood, across all of its cloud applications, including Eloqua. More than just a color and font refresh, Redwood is also a functionality and feature enhancement. This changes every aspect of how we do our work in Eloqua, and the Marketing Automation …
Act Now to Avoid Disruption In case you missed it, Oracle is rolling out a new User Interface (UI), called Redwood, across all of its cloud applications, including Eloqua. More than just a color and font refresh, Redwood is also a functionality and feature enhancement. Redwood for Eloqua is being rolled out in stages as …
Our campus Eloqua instance now has access to a new “Add to Calendar” app that allows Eloqua users to make .ics (internet calendar and scheduling) files your readers can use to add an event directly to their calendars. The .ics file will be created and hosted directly in Eloqua, and it cannot be subsequently updated. …
Oracle made big progress changing the current interface to the new Redwood interface (click here for background on Redwood). Here are the Eloqua feature areas that now have the new Redwood look: As a reminder, these areas are already available in our Redwood Experience as they were added in previous releases: Redwood is the name …
Thank you! This helps our instance run more smoothly for our 1,000+ users. If you upload a large list outside these guidelines, we will remove it from the Contact Label process and ask you to re-upload it at a better time. If you know when you need your list to be ready, you can contact …
With an Eloqua instance as large as ours, it can get a little crowded with campus assets and can feel downright challenging to conduct email business at times. Each spring, the marketing automation team tackles some much-needed spring cleaning to our Eloqua instance and we’d like to ask you to join us. If you no longer …
Advanced Learning Webinar Mar. 13 To make onboarding to Eloqua easier, the UW–Madison Eloqua beginner training emphasizes using a simple Shared List on a Segment to send a Simple Campaign. While this certainly helps users get up to speed quickly, Segments are a longer story! They hold the key to Eloqua’s true power. Understanding how …
In the Feb ‘24 Eloqua update, Oracle has made changes to the security data of Eloqua emails to comply with new Service Provider (i.e. Google & Yahoo) regulations from high volume senders (like us). This will be an ongoing effort that Oracle makes in the Eloqua product and the Marketing Automation team will continue to …
It’s time to get ready for this big change coming to Eloqua. Redwood will change every aspect of how you do your work in Eloqua, and you will have the chance to try it out (further) later this week.
One of the ways the Marketing Automation Team keeps our UW-Madison Eloqua instance running smoothly is to monitor our deliverability. A big part of deliverability is the viability of contacts in the database. We regularly review contacts that have either hard bounced, globally unsubscribed, or had no activity in the last 18 months to determine …