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Marketing Automation

Email Deliverability & Eloqua 24A Updates

Posted on February 29, 2024

In the Feb ‘24 Eloqua update, Oracle has made changes to the security data of Eloqua emails to comply with new Service Provider (i.e. Google & Yahoo) regulations from high volume senders (like us). This …

Posted in Marketing Automation, Uncategorized

Avoid this Email Error: Set Your “From” Address Correctly

Posted on April 28, 2022

We continue to have campus users inadvertently sending out emails with the incorrect sender email (a.k.a.“from”).  Please remember to use the mail server: @explore.wisc.edu, and add any name/wording you like before the @ symbol, but …

Posted in Eloqua Tips and Tricks, Marketing Automation, Uncategorized

Eloqua Outage Support & Help

Posted on April 19, 2022

Eloqua Function Issues: What To Do In the past, we’ve had a few outages that caused our campus users to be unable to log in to Eloqua.  While this is rare, this is a good …

Posted in Marketing Automation

Marketing Automation Team Transitions to DoIT

Posted on January 15, 2022

New Home, New Partnership In January 2022, the Marketing Automation (MA) team moved from the Division of Continuing Studies to the Department of Information Technology. More than just migrating the few blocks from Park St. …

Posted in Marketing Automation
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